The Little Seed for Target: Interview & Giveaway

The Little Seed opened its doors as a children’s specialty boutique carrying eco-friendly and organic products in California and The Little Seed products are now available in a special layette collection at Target. “Co-founded by new mothers Soleil Moon Frye and Paige Goldberg Tolmach, the goal was to create a one-stop shop for parents seeking products from skincare to bedding to toys that are made with organic or eco-friendly materials – healthy for babies and healthy for the planet… because it’s never too early to sow the seeds of care and responsibility.”

The Little Seed for Target!

Eager to share their love of stylish and colorful organic products, Soleil and Paige designed an organic layette collection specially for Target. The Little Seed for Target is a limited-time-only line of extremely affordable layette pieces meant to mix and match. The prices range from $7.99 for a bodysuit to $12.99 for a hooded towel. (See, I told you it was affordable!) Every piece in the collection is made from 100 percent organic cotton.

I received several samples of the products from The Little Seed for Target collection and was immediately struck by the bold and bright colors. Even a seasoned organic clothing shopper like myself was pleasantly surprised by the vibrant and colorful samples. The orange and yellow hooded towel is as soft as it is bright. And the set of solid color bibs are perfect for coordinating and matching with other pieces.

Interview with Soleil & Paige

I had the distinct pleasure of Skyping with Soleil and Paige to discuss the The Little Seed for Target collection. Their passion and love of the brand was infectious, and chatting with them was a total blast. I seriously had a smile on my face all afternoon and it wasn’t just because I got to talk to Punky Brewster. (And I can’t tell you how much restraint it took not to gush about worshipping Punky and wearing high tops to be just like her!) I was honestly touched by how enthusiastic they were. It’s also pretty incredible to learn firsthand about this mom-owned successful business and how exciting it is for them to share their brand with moms across the country.

Check out the interview, and I dare you to watch it and NOT be excited about The Little Seed for Target.

The Little Seed for Target Talks with The Shopping Mama from Target Baby Channel on Vimeo.

Thank you so much to both Paige and Soleil for taking time to speak with me. It was such a thrill! I’ve been a longtime admirer of The Little Seed and obviously I’m obsessed with Target – so this is a match made in organic heaven for me and, I think, lots of other mamas, too.

Shop! The Little Seed for Target is available at select Target stores and Target.com nationwide starting July 4. Prices range from $7.99 to $12.99 and the collection includes blankets, hooded towels, bibs and layette clothing (including bodysuits, pants, hats and footies).

Win! A Bundle of Products from The Little Seed for Target Collection!

How to Enter: Just leave a comment telling me one piece from the collection pictured or mentioned in this post that catches your eye.

Bonus Entries – valid only after completing the first required entry. Please leave a separate comment for each you do.

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Disclosure: Giveaway ends July 16. Open to US mailing addresses. Thanks to The Little Seed for providing a sample product for the purpose of this review and the giveaway prize. Opinions here are my own and uninfluenced by receipt of product.